Online Casino Style: News - Social Networking Still Outdone

09/29/2010		Online Casino Style - News: Social Networking Still Outdone
Home History Games News Dictionary		Though anyone frequenting the online gambling sites, or the news forums associated with internet casinos would know it immediately, one study published this week showed unequivocally that the industry is growing, and at a steady pace in spite of financial limitations. Published by the independent media company Neilsen, an increase of interest in online gambling has been tracked in the UK as high as forty percent over the last year alone, a huge surge of popularity even for the most dense market in the world. According to the statistics collected by the group, Britain has managed to attract 3.2 million more people to the web for betting than they did the previous year. It’s an increase that surpassed even that by social networking, which managed to bring in only 2.2 million new users for programs like Facebook, MySpace and similar sites. The growth in business wasn’t necessarily even among internet casino competitors, however, with Party Poker bringing in a lot of new business, attracting 870,000 new visitors. The number equates to an audience growth of 174 percent in a 12 month period. Comparably, the poker division of Party, Party Casino.com surged even more, jumping by 360 percent! The players are middle class, with the demographics of the study showing that on average, nearly half of all gamblers who frequent internet casinos earn more than £30,000 a year. Women are increasing as well in the community, making up 46 percent of all players. "The over-65s and those on lower household incomes have historically been heavy users of gambling sites, but in the face of the recession this profile is changing," said Neil Beston, of Nielsen. "While the phenomenal growth in gambling sites over the last two years has been driven by men and women of all ages, it appears to be powered particularly by middle-aged men, the well-educated and high-earning households."

09/29/2010

Online Casino Style - News:
Social Networking Still Outdone

Though anyone frequenting the online gambling sites, or the news forums associated with internet casinos would know it immediately, one study published this week showed unequivocally that the industry is growing, and at a steady pace in spite of financial limitations. Published by the independent media company Neilsen, an increase of interest in online gambling has been tracked in the UK as high as forty percent over the last year alone, a huge surge of popularity even for the most dense market in the world.

According to the statistics collected by the group, Britain has managed to attract 3.2 million more people to the web for betting than they did the previous year. It’s an increase that surpassed even that by social networking, which managed to bring in only 2.2 million new users for programs like Facebook, MySpace and similar sites.

The growth in business wasn’t necessarily even among internet casino competitors, however, with Party Poker bringing in a lot of new business, attracting 870,000 new visitors. The number equates to an audience growth of 174 percent in a 12 month period. Comparably, the poker division of Party, Party Casino.com surged even more, jumping by 360 percent! The players are middle class, with the demographics of the study showing that on average, nearly half of all gamblers who frequent internet casinos earn more than £30,000 a year. Women are increasing as well in the community, making up 46 percent of all players.

"The over-65s and those on lower household incomes have historically been heavy users of gambling sites, but in the face of the recession this profile is changing," said Neil Beston, of Nielsen. "While the phenomenal growth in gambling sites over the last two years has been driven by men and women of all ages, it appears to be powered particularly by middle-aged men, the well-educated and high-earning households."