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Though the online gambling news has been
rife with announcements from companies rushing in to be part of the newly
liberalized internet casino market in France, some of the larger players
are actually stepping back and questioning the timing of entering such a
region at this time. One of them, Sportingbet, released a statement this
week stating that the French market is actually not on their radar for
anytime soon, backing away from previous efforts to negotiate with local
The online gambling group Sportingbet, based out of the UK, announced that any interests they may have had in relation to entering the French market have been put on a back burner for now, stating that they have cancelled plans to partner up with local newspapers Le Monde and LíExpress in order to gain operator permissions. The small operation that Sportingbet had set up in France, hosting only 4 employees has also been shut down.
This isnít the first time that Sportingbet has expressed doubts about the profitability and viability of the French online gambling market, though those reservations had only been possibilities before. The firm is likewise not burning any bridges completely, keeping their connections in good standing so that they might revisit the idea some time in the future; they have said that they will continue to review the technical standards so that they comply with French regulations, prepped and ready for some possible point in the future.
Jim Wilkinson, the chief financial officer for Sportingbet, had been among those giving a heads up that it was not a guarantee that internet gambling corporation was full steam ahead in joining the market. He also clarified this week that by the end of the first quarter next year, their operations are expected to be in compliance with ARJELís requirements, but that they key consideration is how profitable it might be for them to enter France. At this point, it is not worth the price, he implied.
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