07/13/2010

Online Casino Style: News
NetPlay Expectations Down


 

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Though it was a blow to investors signed on to back the NetPlay TV brand, this week their hopeful expectations of a positive market update were dashed with a statement that indicated that perhaps their estimations for final numbers were a bit off. The group, targeted at and popular in the United Kingdom, is currently listed on the AIM stock exchange, and continues to grow as one of the top competitors in the interactive division of the online gambling sector, though not nearly as quickly as their executive team would like.

This week the group NetPlay TV issued a profit warning, giving investors a heads up to the adjustments made to their statistical predictions. Their latest project, Bingo Stars TV, is still imminent for launch, though estimations for the immediate profits to be made from the venture have now been predicted as ‘much lower than anticipated.’

No concerns are being expressed as to the health of the overall company, as the group is still strong behind their success of a number of online gambling television stations, including STV, ITV’s shopping channels, as well as Virgin One, all in Europe. The last 18 months has additionally seen the launch of mobile gaming, permitting fans of the brand to sign on to play on the go. The market update was given to the rest of the online gambling community by none other than their chief executive officer, Martin Higginson.

Referring to the new Bingo Stars line, he said, “This product is a more akin to our proven interactive gaming formats. We have gained a vast amount of knowledge from our current successful and profitable media partnerships and we are using this knowledge to the full, both in terms of potential cost savings and customer playing habits.”
 

 

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