01/29/2010

Online Casino Style: News
Betfair and Playtech Team Up


 

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The online gambling market is forever growing, evolving and stretching, and with no saturation point in sight, the addition of yet another new internet casino comes as no surprise to industry leaders. This time, however, the launch of the new site isn’t relying on catch-phrases, or the luck-of-the-draw, but upon the security of its operational management’s overwhelming success – and very high payout percentages.

Betfair has teamed up with the online gambling software provider Playtech to furnish their new Betfair Casino with the latest and hottest in games. The variety runs the gamut, including table games like roulette, baccarat and blackjack, as well as poker and slots. What sets them apart is the bottom line: Betfair boasts that they are the only internet casinos available to offer 0 percent house margin on table games, and a theoretical 100 percent player return on slots and others. The tactic has successfully caught the attention of hundreds in the casino community, bringing new players in for new business.

More than 150 games are available for play, all of which are provided by Playtech. Twenty different card games and variations are on the casino lobby’s menu, as well as 50 multi-line and progressive slot games. The new Marvel line of slots and progressives is also available through the new Betfair Casino, as well as a Blackjack progressive with an average jackpot of more than $250,000.

Betfair already is a well-known brand in the online gambling world, having secured more than 2 million customers on their other gaming platforms, specializing in sports betting. They are currently focused on marketing and promotional programs to keep them ahead of the competition, running advertising campaigns on television, and sponsorship partnerships with the likes of Manchester United FC, Barcelona FC, and the Royal Ascot Racecourse.
 

 

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